Empowering Gen Z Teens to Take the Education and Career Path That Is Right for Them

ECMC Group developed the Question The Quo public awareness campaign in 2020 to encourage learners to explore the various education and career options available to them and to help them understand that there are many ways to achieve education and career success. The campaign is grounded in the results of several years of national survey data collected from Gen Z teens ages 14-18 examining their plans for their future education and career pathways.